Introducing our new integration with Matomo for data-driven success

We are thrilled to introduce our latest integration with Matomo, a leading open-source web analytics application, now available within our Customer Portal. This integration empowers our customers with valuable insights into user interactions, enabling them to enhance their services. Here are the key advantages offered by this integration: 

Elevated user experience  – harnessing the power of Matomo’s robust analytics our customers can gain a deeper understanding into how their customers are engaging with their platform. These insights enable our customers to tailor their services to the needs and wants of the end-users, creating a more user-friendly, efficient, and personalised experience. 

Personalised service– Matomo’s advanced tracking system facilitates a thorough understanding of the customer journey, enabling the identification of individual user preferences. This information enables our customers to offer more relevant services and personalised communication. 

Proactive issue resolution – enables our customers to quickly identify any challenges or bottlenecks users might be experiencing on the platform. This proactive approach ensures issues can be resolved promptly and enables our customers to drive continuous improvements to the functionality and efficiency of their service. 

Data privacy and compliance – as an open-source platform, Matomo ensures a high level of data privacy. Customer data is handled with utmost care and in strict compliance with data protection regulations. 

Access to comprehensive reporting – generate comprehensive reports detailing customers’ interactions and behaviors on the platform. This wealth of insight can guide data-driven decisions that align with customer needs and expectations. 

With the Matomo integration, we are committed to providing you with the tools and insights necessary to enhance your customer experience and drive business success.